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Introducing the region’s newest ridesharing tool

Iris Steinberg

Iris Steinberg

Iris Steinberg has been working to improve mobility options and increase commuting choices in Southeast Michigan since 1999. Most recently, she’s led the creation and launch of Commuter Connect, which provides a trip planning and commuter-matching service for residents to improve their commute.

After months of preparation, SEMCOG is excited to introduce Southeast Michigan Commuter Connect, the next phase of ridesharing in the region. Formerly known as MiRideshare, Commuter Connect brings Southeast Michigan’s ridesharing program into the digital technology and mobility age.

Commuter Connect logo with tagline

Many people are tired of driving themselves to work, dealing with limited and expensive parking, and the accompanying auto maintenance, but they don’t know of a better option. This is what Southeast Michigan Commuter Connect is about: decreasing barriers for folks who are ready or even curious about changing how they get to work.

Many commuters are unaware of a feasible transit route, unsure of how to take the bus, don’t know anyone with a similar route to carpool with, or don’t feel comfortable biking or walking to work alone. Commuter Connect (also available in Apple’s App Store and on Google Play) allows users to view available transportation options by simply entering an origin and destination.

Commuter Connect screenshots
Example of commute search options

The tool provides transportation choices and routes, potential commuting partners for different travel modes, cost, calories burned, emissions reduced, distance, and travel time estimates.

Another potential barrier to carpooling and vanpooling is the fear of being stranded at work. Commuters who register with Southeast Michigan Commuter Connect can take advantage of the free Emergency Ride Home (ERH) program, which alleviates the fear of being stranded at work without transportation in the event of an emergency. ERH provides a free ride home via a ride hailing service (Lyft, Uber) or taxi for employees who carpool, vanpool, bike, or walk to work and have an emergency arise while at work.

And once we get over the hurdle of barriers, we want to reward commuters who are leaving their car at home. Users are encouraged to log their commutes by any type of alternative commute, displaying cost savings, and environmental benefits compared to driving alone. “Logging your commute” also enters the user to win prizes and compete with other participants. And everyone who signs up for Commuter Connect during the month of March will receive a $5 Buddy’s Pizza gift card.

Visit the website or download the app (search “Commuter Connect Mi” in the app stores) today!

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